Oncology Practice - See Spot Run Media

Enterprise Success Story

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The Problem: Oncology Associates had several big internet marketing challenges to overcome.

Challenge 1
More Market Share

Challenge 2
Better Social Engagement

Challenge 3
Improve User Experience

Challenge 4
Return on Investment

We met the challenges with with our Content Marketing services

Content marketing is a highly effective way to create organic growth from the internet. In the case of OA it increased brand awareness, which lead to a greater share of the consumer market. OA’s web presence quickly became a top competitor on the web by reaching more patients in their target market, in Omaha and throughout Nebraska & Iowa. OA’s unique, engaging and shareable content made this reach possible. We were also able to demonstrate a healthy return on their investment.

Content Marketing 101

4 key components responsible for OA's success on the Internet

Digital Content

See Spot produces a library of creative high quality content, every month.

Social Networks

We establish OA’s presence on all popular networks and directories

Communication

We share meaningful & engaging content at OA’s networks

CTA

All content is associated with “A Call to Action” to capture leads

Examples of OA content

Social Media campaigns became the heart of OA’s online patient engagement. By engagement we mean increased traffic to their website, and a lot of social media love in the form of Views, Likes, Shares, Comments, & Referrals. Through content we communicate to OA’s online audience. Their meaningful and relevant content engages their target audience and helps them get found above their competitors, on Google, for sought after keywords.

Video accounts for one third of OA's digital content

One full day of video production can yield up to a years worth of video content for company’s to share on social media, their blog, website, through newsletters and more.